Monday, October 10, 2011

Netflix: Just kidding, no Qwikster

Netflix CEO Reed Hastings announced in a company blog post that it will be keeping DVDs under the Netflix.com site and the company will continue to offer both streaming video and physical DVDs under one company. This change comes after Netflix announced last month that Netflix would no longer be offering DVDs by mail, but instead would spin off the DVD portion of its service to a new company with a separate website called Qwikster. Due to customer feedback, Netflix has reversed this decision. "This means no change: one website, one account, one password… in other words, no Qwikster," Hastings said. Long live the red Netflix DVD envelopes!

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